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In
1962, Taisho Pharmaceutical, one of the leading
OTC (over-the-counter) drug companies in the world, introduced the 1st
energy drink to the Japanese consumers under the name of Lipovitan.
Packed in a 3.3 oz. glass bottle, Lipovitan, with its unique
blend of essential B vitamins, works synergistically to give you sustained
energy enabling you to effectively face the mental challenges
and physical demands of your daily life. Throughout Asia, the
Lipovitan name is synonymous with energy drink.
Overtime, this energy drink concept extended beyond Asia into Europe
and most recently the U.S., resulting in a proliferation of carbonated
energy drinks packed in a slim can design. Unfortunately, most
of the products out in the market are made and sold by companies
with limited knowledge and technical know-how of the pharmaceutical
field.
Lipovitan
B3 Energy Drink is, without a doubt, strides ahead of its competitors.
With over 80 years of history in the pharmaceutical arena, Taisho Pharmaceutical
brings to its premium product 1) pharmaceutical-grade ingredients 2)
food science innovations and 3) research and development technologies.
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